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What Our Clients Say About Us

5.0
Based on 170 reviews
Jennifer N.
2 months ago
I had a really positive experience with Ascot Mortgages. Will was fantastic throughout the whole process, explaining everything clearly and keeping me updated at every stage. He made the whole mortgage process feel simple and stress free. I'd highly recommend Ascot Mortgages to anyone looking for mortgage advice.
Fernando P.
6 months ago
Phil and his team were extremely helpful in finding a great deal for a BTL during a bit of a transitional time for me. His patience in explaining the, now, most obvious things really help me gain confidence in switching from a private product to a commercial one. Will definitely use their service next time round!
Foridul I.
7 months ago
Been using Ascot Mortgages for 10 years or so. Highly professional firm providing high quality mortgage advice and excellent customer service. Been dealing with Phil for the last 2 years or so and have always found him very helpful and responsive. Thanks for all your help. Highly recommend the the firm and Phil.
Jawad H.
7 months ago
As a first home buyer. Phil Greenwood and team guided me throughout my application till completion. I have found them very professional and approachable, and knowledgeable. Recommended
Holly A.
8 months ago
Sorry very late with this review!
Excellent service regular communication. Reassuring staff that help every step of the way and are extremely patient and supportive. I have used them twice and will continue to do so. Natalia and James thank you for all your work.
Rachael G.
12 months ago
Fabulous service from Natalia and Matthew, extremely professional and friendly, kept us up to date with everything and nothing was too much trouble. Highly recommended
Chris H.
12 months ago
Im a first time buyer and have been dealing with Natalia from Ascot mortgages. She has been great and has made this process very easy and stress free. There has been no pressure and total clarity and she has been a pleasure to deal with. Always very quick to respond to emails and readily contactable by phone. I would definitely recommend them and in particular, Natalia.
Natalie B.
1 year ago
As a solo buyer, Courtney’s advice has been absolutely invaluable. She is highly professional yet incredibly approachable, always taking the time to answer any question—no matter how big or small. She explores all options thoroughly, and I completely trust her guidance.

From supporting me with putting an offer on a house to explaining mortgage rates, income protection, and so much more, Courtney has been exceptional every step of the way. The ability to WhatsApp her with questions and receive timely updates has made the entire process seamless and stress-free.

I’ve already recommended Courtney and Ascot Mortgages to friends, and I wouldn’t hesitate to use her again in the future. If you’re looking for a knowledgeable, supportive, and dedicated mortgage advisor, I highly recommend her!
Danny B.
1 year ago
Approaching 3 years now using Alison and team at Ascot. I can’t speak highly enough of the whole group. As a busy property investor, having an accessible, proactive and results focused team at the end of the phone eliminates the stress and challenges with mortgage applications and securing the best deal to suit my ever-changing strategic needs. I’ve always been impressed with the teams ability to help me work through different lenders criteria and ensure I achieve the best products and outcomes for my business, the team truly are worth their weight in gold and I can’t thank them enough for their partnership over the last few years.
Kieran H.
1 year ago
I’ve recently used ascot mortgages to get a mortgage on my second home. Phil and Matthew were brilliant, kept us up to date all throughout the process and quickly answered any questions we had. I would definitely recommend
Adrian L.
1 year ago
I had previously used Ascot to find a good mortgage deal and approached them to do so again in more complex circumstances. They took the challenge on and, having found an interested lender, worked hard to bring it to a successful completion, overcoming any external obstacles that arose. Thank you Natalia and Matt.
Rachael D.
1 year ago
We’ve worked with Alison at Ascot Mortgages on multiple occasions, and every time she’s been incredible. Alison is so easy to work with—she’s professional, patient, and always makes sure we understand every step. She found us great rates and made what could be a stressful process feel smooth and manageable. We’re so grateful for her and the teams help and wouldn’t trust anyone else with our mortgage needs!
Caroline C.
1 year ago
Explained every step clearly to me of buying my house. Explaining what and why solicitors and other companies involved are asking of me and why and always saying to contact them with any questions. Made me feel very supported and secure will definitely recommend and use again.
Areti D.
1 year ago
I can't say enough about the excellent care I received from my Ascot Mortgages, particularly Richard. From the start, his professionalism, friendliness, and genuine support were evident. Richard went above and beyond to explain everything in detail, making me feel totally informed and at ease throughout the process. His skill and attention to detail were obvious, but it was his personal touch and desire to go above and beyond that truly stood out. I felt totally cared for and supported. Highly recommend to anyone searching for excellent advice and service!
Stephen J.
1 year ago
I have worked with Ascot Mortgages for over 5 years now. They’ve helped me secure over 10 mortgages in that time.
Recently I’ve been working a lot with Natalia Barry and Matthew Bradburn, who have both been outstanding. Whenever I have a question, they always have the answer immediately or will find it very quickly.
For anyone in search of a friendly, reliable service, Ascot Mortgages are definitely right for you.
Chelsea O.
1 year ago
An excellent company, so welcoming from the get go. Thanks to Jardelle for helping me secure my first mortgage, always kept me upto date. 100% recommended, they take that extra stress away form you. You'll definitely here from me again when it's time to remortgage 🙂
Michael Y.
1 year ago
Ascot Mortgages were absolutely fantastic in helping me secure a buy to let mortgage. Natalia was amazing throughout the whole process and always made herself available for any issues that I had, along with Matthew.
Couldn’t thank them both enough for securing my mortgage on what was such a complex case and will 100% be using them in the future.
kami R.
1 year ago
Wow what a great company and people
didn’t expect getting a mortgage and buying a house would be so easy, Tracey and Richard are extremely professional
made the entire process so easy
Deserve more than 5 stars !!!!!!! Alison should be proud 🙏🏼
Daniel G.
1 year ago
Can't thank Phil Greenwood and the Ascot Mortgage team enough. Im a returning customer who has used them for many commercial mortgages and ive also worked with Phil on both commercial and personal Bridging Finance. Everything is explained and if we hit a hurdle Ascot are looking for other options or alternatives. 5 star service in every manner. Fee's are discussed and always competitive so Ive never had to look elsewhere. Will continue to used Ascot for every aspect of lending I need.
Claire
1 year ago
Alison has been looking after my mortgage requirements over many years and is approachable knowlegable and professional. She has found me the right mortgage every time and I have recommended her to my friends and they too have only good things to say about their experience of what can be a very stressful time.
If you want a clear, down to earth and friendly service, you should give Alison and her team the chance to help you. You won't be dissapointed.
Oliver B.
1 year ago
Natalia and Matt at Ascot Mortgages are fantastic. 10/10 customer service. Natalia couldn’t do more to help us and Matt was fantastic at making sure the process was running smoothly. I will definitely be using them again.
Fatima B.
2 years ago
Did a remortgage application with Phil and Matthew, got the best service, very friendly and efficient, very supportive and kept myself update with progress with the application. Highly recommend
Molllie C.
2 years ago
Ascots mortgages really helped with my first house purchase and getting on the ladder. I had a complicated case but my case manager Phil greenwood handled it really well, answering all my questions and there were many. 100% I would recommend
Louise O.
2 years ago
Another great mortgage sourced for me by Ascot Mortgages. Definitely my "go to" mortgage broker. Phil Greenwood is knowledgeable, positive, friendly and efficient.
We received a first class service from Ascot. Phil Greenwood assisted us with a commercial mortgage. It is rare to find anyone as efficient and communicative, especially during a stressful transaction. We would highly recommend.
Lee M.
2 years ago
I recently had to renew my mortgage. I contacted Phil Greenwood who I had used last time as he was really good in the past. He was brilliant again and I can't thank him enough. He was great at explaining everything to me so I understood what was going on at every step and also kept me informed and upto date. If you're looking for someone to help with your remortgage or a new mortgage who knows his stuff and can get you the best deal for you then I can highly recommend Phil Greenwood at Ascot Mortgages, he's brilliant at what he does and I will 100% be using him when my renewal is due.
Alan D.
2 years ago
Many thanks to Ascot Mortgages for arranging the best deal for the remortgage on our flat. They kept us updated and Alison and the team, as always came through with our deal to help us avoid paying extortionate costs on what would have been our new standard variable rate deal going forward.
Highly recommended!!
Elliot E.
2 years ago
Phil Greenwood was fantastic in assisting us in getting our BTL mortgage when several other mortgage brokers were not able to, given our particular circumstances and self employed status. From starting with an initial call right through to the finish, communication was excellent and we're absolutely thrilled. Thank you, Ascot Mortgages for such a professional service.
vanessa G.
2 years ago
We had great experience with Natalia. She provided prompt and excellent service throughout our house purchase process.
We highly recommend Natalia for mortgage advise
Flora R.
2 years ago
I worked with Richard (Protection Adviser) for a couple of days to sort out life and critical illness insurance. Absolutely brilliant, he found me and my husband the perfect policy. Very knowledgeable and easy to get on, he definetely makes things easy to understand. Thank you for the great service provided.
Debbie P.
2 years ago
Cannot speak highly enough of Ascot Mortgages who have helped me on my journey over the last seven years. They have made the dream property possible twice. Thank you to Alison, Jardelle and all the team. I am very grateful.
Areti D.
2 years ago
Absolutely thrilled with the exceptional service provided by Ascot Mortgages Ltd and especially by Natalia Barry! Even though our home purchase hasn't been completed yet, we couldn't wait to share our positive experience. From the moment we reached out, their professionalism and expertise shone through, making the daunting process of securing a mortgage a breeze.

Not only did Natalia navigate the intricacies of the mortgage market with finesse, but they went above and beyond by suggesting other high-quality services, including solicitors and insurance providers. This comprehensive approach is making the entire home-buying journey seamless and stress-free.

Natalia took the time to understand our unique needs and financial situation, ensuring that the options presented were tailored perfectly.

Communication is prompt and clear throughout, leaving us feeling informed and confident at every stage. Natalia had our best interests at heart, going the extra mile to secure a fantastic mortgage deal.

We cannot recommend Ascot Mortgages and Natalia highly enough. If you're in need of mortgage assistance, look no further. With their expertise and dedication to client satisfaction, you're in the best hands possible. A huge thank you to Natalia for making our home-buying experience a dream come true!
Ashley Cox 1.
2 years ago
Would 100% recommend. Myself and my partner are currently going through the mortgage process as first time buyers. Natalia Barry has dealt with our application from day one. She has always been on hand to help, informative throughout and reliable when we have had questions. She has given us several options and broken them down into simple terms to help us. Natalia has truly been exceptional who deserves every bit of credit. We certainly got lucky having her as our first mortgage consultant.
Dominik S.
2 years ago
Alison and the Ascot Team are excellent. I have used them for 5 years now and they deliver the most competitive mortgage deals fast. Just what I need. Thank you!
Eric T.
2 years ago
We have dealt with Ascot Mortgages twice. Once for a mortgage about eleven years ago and recently for life insurance.
In both cases we were treated with the utmost respect and professionalism.
In the case of the life insurance application, we considered ourselves to be problem customers because of our age and numerous health issues.
Richard Johnson, who managed this application couldn't have been more helpful.
He worked in our best interest and was dedicated to providing an excellent service.
We were kept up to date through all of the stages of the application and when our doctors were very slow in producing medical reports for the insurance company he persisted where others might have given up.
The service we had from Richard was pleasant and professional throughout some difficult stages.
My wife and I have no hesitation in recommending Ascot Mortgages.
Zack R.
2 years ago
Having dealt with Ascot Mortgages and Alison for many years now I can say that you wont find a more professional, knowledgeable and efficient company to help with your mortgage. Alison is patient and makes the whole process seem easy. She has the answer to any question you have and seems to genuinely care. I can not recommend enough. I am sure I will be using Ascot Mortgages for years to come.
Umair Z.
2 years ago
It has been a fantastic experience to work with both Phil and Jardelle at Ascot Mortgages to secure a mortgage product for my first home. Phil made the mortgage process smooth and easy. They are professionals and know what they are doing. Very pleased with the service and communication. would highly recommend them.
I needed a buy to let re-mortgage. Ascot were efficient from start to finish. I can recommend them completely especially because they can search the whole spectrum of mortgage lenders and meet the clients needs. never waiting for staff to get back and always kept me in the loop.
Onohomen O.
2 years ago
ZHOU J.
2 years ago
It has been a brilliant experience to work with both Phil and Jardelle at Ascot Mortgages to secure a great mortgage product for our next home. Given how challenging the current market is, they have done a fantastic job to meet our needs with their expertise, professionalism and effectiveness. We would highly recommend their services to whom seeks help with their property purchase.
Nicholas S.
2 years ago
Fantastic service. Ellie and Jardelle were always quick to reply to any queries and very helpful throughout the process. Highly recommend!
Stacey S.
2 years ago
Jason was brilliant to work with! Always on top of the transaction! Would highly recommend 👍
Scott
2 years ago
Although I've not bought anything yet, they (Jason in particular) have been super helpful in my search for the right mortgage deal, whilst also giving an honest opinion during these difficult times. Would highly recommend.
Sandra I.
2 years ago
Fantastic from start to finish! Natalia and Jason found me the best rate for my remortgage and they were extremely efficient! Best service I’ve ever received from a brokerage company. Thanks so much.
Virmantas N.
2 years ago
Amazing service and great communication. Ellie Morgan had quickly completed all requests and over delivered all expectations.
Highly recommended for those who want to get the stuff done without any delays!
David W.
2 years ago
I have used ascot for 3 renewals since they done helped me with my purchase which was complicated and will continue to use them going forward. Very fair prices and very helpful and knowledgeable even with just general information.
Adam B.
2 years ago
Natalia made life very easy for us when remortgaging. Third time using ascot always a breeze
Taff G.
2 years ago
Ascot Mortgages have been brilliant. Easy to work with and incredibly helpful. I am always happy to recommend them. Natalia and Jason have made the whole process much easier than I was expecting. Excellent service.
Daryl L.
2 years ago
We've had a fantastic experience with Natalia Barry and Jason Jones at Ascot Mortgages for our property purchases and refinancing. Their expertise, coupled with genuine care and understanding of our needs, made the process smooth and stress-free.

They were consistently communicative, keeping us informed at every step. Their assistance in consolidating our protection cover was invaluable, simplifying what could have been a complex process.

What set them apart was their personal touch – always polite and ready to pick up the phone for a chat. This level of personal engagement is rare and much appreciated.

In short, Natalia and Jason are not just skilled professionals but also truly dedicated to their clients. We highly recommend their services to anyone in need of mortgage advice.
Sarah A.
2 years ago
I have used this firm for several years and they have always been super helpful and supportive, attentive and resolved issues in really useful ways. Shout out to Alison, Ellie and Jardelle (and the team!)

Written by:

Richard Johnson

Ascot Protection Expert

Last Updated:

16.12.2025

Whole of life insurance provides lifelong financial protection for the people you care about most. This means your loved ones receive a guaranteed payout whenever you pass away, providing security and peace of mind at an emotionally difficult time. Whether you want to protect your estate, manage inheritance tax, cover funeral costs or leave a legacy, our expert advisers can provide clear, honest guidance and whole-of-market access.

What is Whole of Life Insurance?

Whole of life insurance is a type of permanent life insurance that guarantees a payout to your beneficiaries no matter when you pass away, as long as the policy is active. Unlike term life insurance, which only covers a set period, whole of life cover lasts your entire life. It is commonly used for:

  • Leaving an inheritance
  • Covering funeral expenses
  • Protecting family finances
  • Meeting long-term commitments or liabilities
  • Managing potential inheritance tax (IHT).

This type of cover is especially valued by those wanting a predictable, guaranteed element within their estate planning strategy.

How Does a Whole of Life Policy Work?

When you take out a whole life insurance policy, you agree to pay regular premiums, either monthly or annually. In return, the insurer promises a fixed payout amount when you pass away. Here’s a breakdown of how it works:

  • Premium Payments: You pay premiums over the life of the policy. These rates are typically higher than term life insurance because of the lifelong coverage.
  • Cash Value Component: A unique feature of whole life insurance is that it often builds up a cash value over time. This means a portion of your premiums is invested, allowing the policy to accumulate a tax-deferred savings component.
  • Guaranteed Payout: The sum assured is paid out to your beneficiaries upon your death, ensuring financial support when it’s needed most.
  • Lifetime Cover: Your policy covers you for life. There is no expiry date and the payout is guaranteed as long as premiums are maintained.

Is Whole of Life Insurance Worth It?

The value of whole of life insurance depends on your individual needs and financial goals. Here are some factors to consider:

  • Long-Term Financial Planning: If your goal is to leave a legacy or cover inheritance tax, this policy can be highly beneficial.
  • Guaranteed Payout: Unlike term insurance, whole of life cover ensures a payout, which provides peace of mind to your loved ones.
  • Cost Considerations: While whole life insurance rates are higher than term insurance, the lifelong benefit may outweigh the cost for those needing permanent coverage.

What Types of Whole of Life Policy Are There?

Whole of life insurance comes in several forms, each designed to suit different budgets, health situations and long-term goals. Understanding how they differ will help you choose the policy that gives your family the right level of lifelong protection.

Standard Whole of Life Insurance

This is straightforward coverage with fixed premiums and a guaranteed payout. Insurers will typically ask about your health and medical history, and in some cases may request a medical examination, so this type of cover often suits people in good health who want long-term financial certainty. It is frequently used to support estate planning, leave an inheritance or ensure funeral expenses are covered.

Over 50s Guaranteed Acceptance Cover

Over 50s policies are designed for people aged 50 and above who want a simple, guaranteed way to leave a fixed payout behind. Acceptance is automatic within the insurer’s age range and does not require any medical questions. Most providers apply a qualifying period, usually 12 to 24 months, before the full payout is available. These policies generally have lower payouts than fully underwritten plans, but their simplicity and guaranteed acceptance make them popular for later-life planning.

Investment-Linked Whole of Life Insurance

Investment-linked whole of life insurance includes an investment element, meaning part of your premiums are invested and the eventual policy value may grow over time. There are two main versions:

  • With-Profits Policies 

These place your premiums in a pooled investment fund managed by the insurer. Returns are smoothed over time to reduce short-term volatility, and you may receive yearly bonuses as well as a potential terminal bonus if the fund performs well. The final payout includes a guaranteed minimum amount plus any bonuses added.

  • Unit-Linked Policies 

These give you a choice of investment funds, and the value of the policy depends on how those funds perform. This introduces greater potential reward but also greater risk, as values can rise and fall.

Balanced or Maximum Cover Plans

Some policies review premiums periodically based on investment performance and the insurer’s assessment of risk. These plans can suit people who want a blend of flexibility and long-term protection but are comfortable with the possibility of premiums changing over time. There are two types:

  • Maximum Cover Plans

The premiums are invested in a fund, and the insurer reviews the plan periodically. If the investments don’t perform well, you may need to increase your premiums.

  • Balanced Cover Plans

A more stable option where premiums are set to balance the investment risk.

Joint Whole of Life Insurance

Joint whole of life insurance policies are available, usually designed for couples and often more cost effective than two individual types. The payout is typically made: 

  • On first death – commonly used for funeral costs or protecting a partner
  • On second death – often used for inheritance tax planning

How Much Does Whole of Life Insurance Cost?

The cost of whole life insurance varies based on several factors:

  • Age: The younger you are when you take out a policy, the lower the premiums.
  • Health: Pre-existing conditions can increase costs.
  • Sum Assured: The higher the payout, the more expensive the premiums.
  • Lifestyle Factors: Smokers and those with hazardous occupations typically pay more.

For example, a healthy 40-year-old could expect to pay around £50 to £150 per month for a medium coverage amount, depending on lifestyle and health status. Always compare whole life insurance rates with Ascot to find the best option for your needs.

How Much Could a Whole of Life Insurance Policy Pay Out?

The payout, also called the sum assured, depends on what you choose when setting up the policy. Typical amounts range from £100,000 to over £1 million. This figure is guaranteed, meaning your beneficiaries will receive the full amount when you pass away. Many use this to:

  • Pay off a mortgage
  • Cover funeral expenses
  • Provide for loved ones or handle estate taxes.

For your beneficiaries to receive a large payout, you’ll likely have to pay high premiums. For investment-linked policies, the amount they receive will depend on how well the investment performs.

Is a Whole of Life Insurance Pay-out Tax-Free?

Usually, the whole of life insurance pay-out is tax-free. However, if your total estate exceeds the inheritance tax threshold, your beneficiaries may owe inheritance tax on the payout. Planning ahead can help minimise this impact.

Tip: Placing your policy in a trust can help ensure the payout isn’t subject to inheritance tax. Always consult with us for personalised advice.

Is Whole of Life Insurance Guaranteed to Pay Out?

Yes, one of the biggest benefits of a whole of life cover is that it is guaranteed to pay out as long as you keep up with your premium payments and your cause of death is covered by the policy’s terms and conditions. This makes it a reliable financial planning tool, especially for families wanting long-term security.

Does Whole Life Insurance Expire?

No, whole life insurance does not expire. As long as you pay your premiums, the policy will remain active for your entire life, guaranteeing coverage. Some policies only require you to pay for a fixed number of years or until you reach a certain age but in these cases, you will still be covered until you pass away.

Can I Cash in My Whole of Life Insurance Policy Early?

Yes, but it depends on the policy type. Some whole life insurance policies accumulate a cash value, which you can withdraw or borrow against. However, cashing in your policy early can reduce the payout your beneficiaries receive or leave you with less than you’ve paid in premiums.

  • Surrendering the Policy: If you decide to end your policy, you may receive the cash value minus surrender charges.
  • Taking a Loan: You can borrow against the cash value, but this accrues interest.

Should I Get Term or Whole of Life Insurance?

Choosing between term life insurance and whole of life insurance depends on your needs:

  • Term Life Insurance: Lower monthly premiums and good for temporary needs, like covering a mortgage or income replacement for dependents.
  • Whole of Life Insurance: A guaranteed payout and ideal for lifelong financial commitments, like inheritance planning or ensuring funeral costs are covered.

How Can I Get Whole of Life Insurance Quotes?

To find the best whole life insurance rates, it’s essential to compare quotes from multiple providers. Ascot Mortgages can do this on your behalf, analysing:

  • Coverage amount
  • Premium flexibility
  • Cash value growth options
  • Trust options
  • Medical underwriting
  • Additional features, like critical illness coverage.

Speak with Ascot Mortgages today to tailor a policy to your specific needs.

Written by:

Richard Johnson

Ascot Protection Expert

Last Updated:

16.12.2025

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FAQ

Yes, joint whole of life insurance policies are available, usually designed for couples. The payout is typically made after the first or second death, depending on the policy type.

Getting whole of life insurance with health issues is possible, but expect higher premiums. Some insurers offer guaranteed acceptance plans, although these may come with limitations.

The payout is generally tax-free, but it could be subject to inheritance tax. Using a trust can help mitigate this risk.

It can be, especially if you want lifelong coverage or have specific financial goals, like covering estate taxes or leaving a legacy. Consider your financial situation and long-term plans.

Life insurance typically refers to term policies that provide coverage for a set period, while life assurance (like whole life) guarantees a payout whenever you pass away.

Neither is better universally; it depends on your needs. Term is cost-effective for short-term needs, while whole of life insurance provides permanent coverage.

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